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About Us

Active wealth advice for what matters most

As your long‑term financial partner, we guide you through life events, market cycles, and changing goals with consistent advice and proactive communication.

 

Our approach brings investments, financial planning, tax strategies, insurance, and estate considerations into one coordinated strategy for what matters most.

 

We do this by organizing the moving parts and creating a unified plan that is clear, intentional, and actionable. By combining institutional‑level investment management with real world planning, we make complex wealth easier to understand and easier to live with.

Meet Our Team

Lisa Ladds Doche, CPWA®, CEPA®

Managing Director

(480) 624-2332

ldoche@rwbaird.com

With more than 40 years of experience in the financial services industry and no plans for retirement, Lisa brings a unique perspective developed through decades of helping families and businesses navigate changing market and economic cycles. Her approach extends beyond investments, focusing on coordinating a more complete financial picture that helps clients make informed decisions with greater confidence. This practical wisdom and extensive experience provide significant value to those seeking trusted financial guidance.

Lisa has most recently been recognized with the following titles and awards:

  • Managing Director - The title of Managing Director is reserved for the most successful Financial Advisors who consistently demonstrate the highest standards with regard to production, compliance, Baird citizenship, leadership and overall contribution to the firm and community.
  • Certified Private Wealth Advisor® (CPWA®) - This is an advanced professional certification that offers the most advanced knowledge and techniques to address the sophisticated needs of high-net worth individuals, families, and business owners.
  • Five Star Wealth Manager for 2013, 2014, 2015, 2016, 2017, 2018, 2019, 2020, 2021, 2022, 2023 and 2024 as a wealth manager who satisfies their 10 objective and evaluation process. Among many distinguishing attributes, the average one-year client retention rate for this year’s award winners is more than 96 percent.
  • 2025 FORBES | SHOOK Research Best-in-State Wealth Management Teams
  • 2025 FORBES Top Women Wealth Advisor Best-In-State

Lisa is a graduate of Texas Tech University, where she earned a Bachelor of Business Administration in Finance. She also attended the Renaissance Charitable Giving Institute in Carmel, Indiana, to further enhance her ability to assist individuals and nonprofit organizations with estate planning and charitable giving strategies.

Lisa has been married to her husband, Armand, for 32 years. Together, they have two married children and are recently welcomed their third grandchild.

Outside the office, Lisa enjoys a wide variety of interests and activities. An avid outdoor enthusiast, she loves spending time camping, biking, skiing, and riding her horse, Lily. Lisa and her family appreciate both mountain and waterfront destinations and enjoy exploring the outdoors whenever possible. She also enjoys hearing about her clients’ adventures and often lives vicariously through their experiences as well.

Lisa and her family enjoy city travel, immersing themselves in local culture, and discovering new restaurants and culinary experiences. Food is one of her passions—whether she is preparing a meal in her own kitchen or dining out with family and friends. She believes food has a unique way of bringing people together and creating meaningful connections.

One of the values Lisa continues to live by comes from her father, who often said, “Families that play together, stay together.” This philosophy remains an important part of her life and serves as a guiding principle for her family today.

To learn more about me click here.

CA Insurance License Number: 0D07805. Resident State: AZ

Investments & Wealth Institute® (the Institute) is the owner of the certification marks “CPWA,” and “Certified Private Wealth Advisor.” Use of CPWA, and/or Certified Private Wealth Advisor signifies that the user has successfully completed the Institute’s initial and ongoing credentialing requirements for Wealth Advisors.

2025 FORBES | SHOOK Research Best-in-State Wealth Management Teams. Published 1/9/25, rankings based on data as of 3/31/24.

2025 FORBES Top Women Wealth Advisor Best-In-State published on 2/11/25. Rankings based on data as of September 30, 2024.

This award was issued on 10/1/24 by Five Star Professional (FSP) for the time period 12/12/23 through 7/9/24. Fee paid for use of marketing materials. Self-completed questionnaire was used for rating. This rating is not related to the quality of the investment advice and based solely on the disclosed criteria. 2431 Phoenix-area wealth managers were considered for the award; 101 (4% of candidates) were named 2024 Five Star Wealth Managers. The following prior year statistics use this format: YEAR: # Considered, # Winners, % of candidates, Issued Date, Research Period. 2023: 2,286, 97, 4%, 9/1/23, 12/12/22 - 6/30/23; 2022: 2290, 89, 4%, 9/1/22, 12/20/21 - 6/17/22; 2021: 2129, 96, 5%, 9/1/21, 12/7/20 - 7/2/21; 2020: 2163, 94, 4%, 8/1/20, 12/23/19 - 7/10/20; 2019: 2043, 117, 6%, 9/1/19, 11/2/18 - 7/17/19; 2018: 2112, 130, 6%, 8/1/18, 11/20/17 - 6/15/18; 2017: 1335, 131, 10%, 8/1/17, 11/8/16 - 6/2/17; 2016: 1149, 232, 20%, 7/1/16, 12/4/15 - 5/31/16; 2015: 2728, 254, 9%, 8/1/15, 12/4/14 - 5/31/15; 2014: 3247, 191, 6%, 8/1/14, 12/4/13 - 5/31/14; 2013: 2936, 286, 10%, 8/1/13, 12/4/12 - 5/31/13. 

Sean Doche, CFP®

Family Wealth Advisor

(480) 624-2328

sdoche@rwbaird.com

Sean enjoys helping individuals and families make informed financial decisions and gain greater confidence in their financial future. He believes the best advice starts with understanding what matters most to each client and building lasting relationships based on trust, communication, and exceptional service. As a Family Wealth Advisor with the Doche Financial Consulting Group, Sean provides personalized guidance and comprehensive planning tailored to each client's unique goals and circumstances. 
 
Sean graduated Cum Laude from Gonzaga University in 2019 with bachelor's degrees in Economics and Chemistry. He holds the SIE, Series 7, and Series 66 securities registrations, as well as insurance licensing in the State of Alaska. Sean has also earned the Certified Financial Planner™ (CFP®) certification, enhancing his ability to help clients navigate a wide range of financial planning and wealth management decisions.

Sean and his wife, Natalie, recently welcomed their first child, a son named Dane. Becoming a father has given Sean an even greater appreciation for the importance of family, long-term planning, and helping clients prepare for the future generations they care about most.

Outside the office, Sean enjoys spending time with family and friends, serving as sous chef for Natalie in the kitchen, and exploring Alaska's outdoors. Whether mountain biking, gravel biking, hiking, or ski touring, he is drawn to activities that offer adventure, beautiful scenery, and opportunities to create lasting memories.

Sean was raised in a family that valued outdoor recreation, travel, and time spent together around the dinner table. His parents instilled in him the importance of pursuing personal and professional goals with integrity, authenticity, and humility. Those values continue to guide the way he lives, serves his clients, and invests in his community. 

 
To learn more about me click here. 
 
CFP Board owns the marks CFP®, CERTIFIED FINANIAL PLANNER® and CFP® (with plaque design) in the U.S. 

Maggie Loe, CFP®, TPCP®

Client Planning Specialist

(480) 624- 2339

mloe@rwbaird.com

As a Client Planning Specialist with the Doche Financial Consulting Group, Maggie combines extensive industry experience, financial planning expertise, professionalism, and integrity to deliver exceptional client service and comprehensive financial planning solutions. Her commitment to accuracy, efficiency, and personalized support helps clients navigate their financial goals with confidence.

Maggie brings more than 20 years of experience in the financial services industry, having served in both investment and retail banking roles. Her deep understanding of operational processes and client service enables her to address client needs in a timely and accurate manner. In 2022, Maggie earned her Certified Financial Planner™ (CFP®) certification to further enhance her ability to assist clients across all areas of financial planning.

Maggie graduated Cum Laude from Colorado State University with a bachelor's degree in Applied Mathematics. She holds Series 7, Series 66, and Series 9/10 securities registrations, as well as insurance licensing in the State of Arizona.

Outside of the office, Maggie and her husband, Randy, share a passion for travel and have spent many hours exploring new destinations through cruising and international travel. They also enjoy attending a variety of sporting events, particularly college football, and frequently travel to both home and away games to support their favorite teams.

When she is at home, Maggie enjoys staying active by going for a run or relaxing with a good book. Whether traveling the world, cheering on a team, or enjoying a quiet afternoon reading, she values experiences that foster learning, connection, and personal growth. These same values are reflected in the thoughtful and client-focused approach she brings to her work every day.

CA Insurance License Number: 0M77435. Resident State: AZ

“Certified Financial Planner Board of Standards, Inc. (CFP Board) owns the certification marks CFP®, CERTIFIED FINANCIAL PLANNER™, and CFP® (with plaque design) in the United States, which it authorizes use of by individuals who successfully complete CFP Board’s initial and ongoing certification requirements.”

To learn more about me click here.

 

Monica Rincon

Senior Client Specialist

(480) 624-2375

mrincon@rwbaird.com

Monica joined The Doche Group in 2024 but has been at Baird since 2021 as a Client Specialist with another high performing advisor team. Having always worked in financial services, she started at Charles Schwab where she was a Brokerage Specialist in their Stock Plan Services Department. In this role, she provided exceptional customer service to employees of large companies who receive equity compensation from their employer. Monica holds her FINRA Series 7 and Series 66 licenses, and is currently working toward her CFP® designation. With this background, she is able to assist clients in the creation of comprehensive wealth management strategies and with an effortless client-centric approach, she aims to create the best client experience possible. Monica graduated from W. P. Carey School of Business at Arizona State University in 2019 with a BA in Corporate Accounting.

Monica is a member of Baird's Paired Associate Liaisons (PALs), a “buddy program” created through our PWM Advisory Implementation Council (AIC) for diverse new hires. PALs is intended to enhance the onboarding experience for diverse associates, ultimately resulting in increased engagement, satisfaction, and retention. Out of the office, Monica enjoys travel, more than most, and has visited six continents and has plans to travel to Antarctica in the near future. She also is a huge "foodie", trying new foods and restaurants is her favorite pastime on the weekends. Monica's dedication to the community, drive to stay active, and keep positivity at the office enables her to be an asset to Baird and the greater City of Scottsdale.

Lanee Nawrocki

Client Assistant

(480) 624-2337

lnawrocki@rwbaird.com

Lanee is a 2026 Summa Cum Laude graduate from Arizona State University. She finished at the top of her degree program while double majoring in Finance and Financial Planning and earning a minor in Economics. During her undergraduate studies, Lanee held multiple leadership roles across campus organizations, including the Chi Omega Women’s Fraternity, Scholars of Finance, and the Economics and Finance Association. She also gained and maintains a close relationship with Make-A-Wish Arizona.

Lanee joined Baird as part of the 2025 internship class and accepted her full time offer to join the Doche Group as an official team member.  Lanee cares deeply about the quality of her work and is excited to join such a high performing team. She is working towards her licensing registrations and training to be a well-rounded resource to all clients.

Lanee is originally from Salt Lake City, Utah but is proud to now call Arizona home. Outside of the office, she enjoys spending time outdoors whether hiking, paddleboarding, rappelling, or just relaxing by the pool as long as the bugs aren't too bad.

WHAT SETS US APART


Independent recognition

Independent recognition reflects our focus on client outcomes and professional standards.



  • 2026 Forbes/Shook Best-in-State Wealth Management Teams: Published 1/7/2026, rankings based on data as of 3/31/25
  • 2025 FORBES | SHOOK Research Best-in-State Wealth Management Teams. Published 1/9/25, rankings based on data as of 3/31/24.
  • 2025 FORBES Top Women Wealth Advisor Best-In-State published on 2/11/25. Rankings based on data as of September 30, 2024.
  • This award was issued on 10/01/2025 by Five Star Professional (FSP) for the time period 12/25/2024 through 07/02/2025. Fee paid for use of marketing materials. Self-completed questionnaire was used for rating. This rating is not related to the quality of the investment advice and based solely on the disclosed criteria. 2719 Phoenix-area wealth managers were considered for the award; 84 (3 % of candidates) were named 2025 Five Star Wealth Managers. The following prior year statistics use this format: YEAR: # Considered, # Winners, % of candidates, Issued Date, Research Period. 2024: 2,431, 101, 4%, 10/1/24, 12/12/23 - 7/9/24; 2023: 2,286, 97, 4%, 9/1/23, 12/12/22 - 6/30/23; 2022: 2290, 89, 4%, 9/1/22, 12/20/21 - 6/17/22; 2021: 2129, 96, 5%, 9/1/21, 12/7/20 - 7/2/21; 2020: 2163, 94, 4%, 8/1/20, 12/23/19 - 7/10/20; 2019: 2043, 117, 6%, 9/1/19, 11/2/18 - 7/17/19; 2018: 2112, 130, 6%, 8/1/18, 11/20/17 - 6/15/18; 2017: 1335, 131, 10%, 8/1/17, 11/8/16 - 6/2/17; 2016: 1149, 232, 20%, 7/1/16, 12/4/15 - 5/31/16; 2015: 2728, 254, 9%, 8/1/15, 12/4/14 - 5/31/15; 2014: 3247, 191, 6%, 8/1/14, 12/4/13 - 5/31/14; 2013: 2936, 286, 10%, 8/1/13, 12/4/12 - 5/31/13.

Coordinated PLANNING and advice

Investments, planning, tax awareness, insurance, and estate considerations all connected by one team.

Active, research‑driven investing

Institutional‑level portfolio design and ongoing oversight to help grow and perserve your assets.

40+ years of relationships

Serving multi‑generational clients since 1982, with a focus on trust, continuity, and long‑term results. Bi-lingual service for Hispanic business owners. 

Clear, ongoing communication

Regular reviews, education, and check‑ins so you always understand the “why” behind our recommendations.

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“Certified Financial Planner Board of Standards, Inc. (CFP Board) owns the certification marks CFP®, CERTIFIED FINANCIAL PLANNER™, and CFP® (with plaque design) in the United States, which it authorizes use of by individuals who successfully complete CFP Board’s initial and ongoing certification requirements.”